Our Innovation for Sustainability
We promise "No more fast fashion". Fast fashion has been associated with negative environmental and social impacts, including waste generation, pollution, and poor working conditions for workers. Now is the right time to shift away from fast fashion.
Pre-order-made System
We produce all items through the pre-order-made system. We believe that this system can be a valuable tool for the fashion industry in promoting sustainability and reducing waste. This attempt can help reduce overproduction and unsold leftovers, which can end up as trash. Additionally, this approach will help us better understand customer demand and reduce the environmental impact, as items are produced on an as-needed basis and conscious decisions.
The People and Cooperation Companies
We work with masters who have made Dongdaemun, Seoul, the origin of K-fashion. We produce our products not with a large-scale factory system, but with a joint operation of small companies with decades of experience. Korean masters of patterns, sewing, and embroidery are our partners.
Gender Equal Wage Policy
Most of the Korean textile and clothing workers were low-educated, low-income women. With the low wages of female workers as collateral, the K- fashion industry was able to quickly gain attention from the world. Now is the time to explore opportunities to grow together as partners. We believe that skilled masters deserve to be paid according to their abilities, and we promise to pay fair fees and wages regardless of gender.
